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共52小题，约5200字。

　　2012年广东省佛山市普通高中高三教学质量检测（一）
　　英  语      2012.1
　　本试卷共10页，满分135分，考试时间120分钟
　　注意事项：
　　1、答卷前，考生务必用黑色字迹的钢笔或签字笔将自己的姓名和考号填写在答题卡上．用2B铅笔将答题卡试卷类型（A）填涂在答题卡上，并在答题卡右上角的“试室号”和“座位号”栏填写试室号、座位号，将相应的试室号、座位号信息点涂黑。
　　2、选择题每小题选出答案后，用2B铅笔把答题卡上对应题目的答案标号涂黑，如需改动，用橡皮擦干净后，再选涂其他答案，答案答在试题卷上无效。
　　3、非选择题必须用黑色字迹的钢笔或签字笔作答，答案必须写在答卷上各题目指定区域内相应位置上；如需改动，先划掉原来的答案，然后再写上新的答案；不准使用铅笔和涂改液．不按以上要求作答的答案无效。
　　4、考试结束后，将答卷和答题卡一并交回。
　　I  语言知识及应用（共两节，满分45分）
　　第一节  完形填空（共15小题；每小题2分，满分30分）
　　阅读下面短文，掌握其大意，然后从1~15各题所给的A、B、C和D项中，选出最佳选项，并在答题卡上将该项涂黑。
　　Advertising is about creating images, and this is especially true when advertising food and drinks. What the   1   looks like is more important than what it tastes like. If companies hope to sell food successfully, the food must   2   appetizing.
　　Television advertising of food often uses   3  . Apparently, food looks especially appetizing if it moves. Chocolate sauce looch more   4   when you see it being poured over ice cream than it does just sitting in a jar.
　　5   effects also help to sell food: sausages sizzling(咝咝响) in a frying pan are mouth-watering. A TV   6   for a brand of coffee had the sound of coffee percolating(过滤) in the bacnd. The commercial was so   7   that it lasted five years.
　　The   8   of food and its packaging is also very important. If the color looks   9  , people won’t eat it. Nobody would normally eat blue bread or drine beer. Other   10   food colors are purple, gray, and in some cases, white.
　　How people expect something to taste often influences how it   11   does taste. Researchers gave some mineral water to two groups of people. They told one group that the water was mineral water, and almost all people said, “It tastes   12  .”Then the researchers told the other group that the water was tap water. This group said the water tasted a little funny. The word tap created a(n)  13   image of chlorine(氯).
　　It is the same with   14  . A food manufacturer gave a group of people the same   15   in a glass jar and in a can and asked them to taste it. They all claimed that the product in the glass jar tasted better.
　　So it seems to be true. Image is everything.
　　1. A. company  B. food  C. image   D. milk
　　2. A. look  B. taste  C. sound   D. smell
　　3. A. sound  B. sense  C. movement  D. imagination
　　4. A. beautiful  B. natural  C. clean                  D. delicious
　　5. A. Action B. Television  C. Music   D. Sound
　　6. A. advertisement B. program C. show                  D. speech
　　7. A. noisy  B. expensive C. successful                 D. long
　　8. A. price  B. name  C. brand   D. color
　　9. A. right  B. great   C. interesting D. wrong
　　10. A. unknown  B. unpopular  C. practical D. famous
　　11. A. actually  B. especially  C. elegantly D. seriously
　　12. A. strange  B. funny   C. good  D. salty
　　13. A. perfect  B. unusual  C. unpleasant D. unbelievable
　　14. A. advertising  B. packaging  C. producing D. tasting
　　15. A. product  B. water   C. meat  D. coffee